What started as three-acres of potatoes in 1902 has become a leader in the sporting goods business, and now as a leader in the protection of hunting, fishing and trapping nationwide. SCHEELS has become the newest member of the Sportsmen’s Alliance Business Partner program at the Leader’s Club level.
The Fargo, N.D., based sporting goods chain features 26 stores in 11 states and was voted “Best Sporting Goods Store” by Sports Illustrated. In addition to selling sporting goods for mainstream endeavors such as basketball, football and baseball, the company prominently features a wide array of hunting and fishing gear, supplies and clothing online and in stores.
“The Sportsmen’s Alliance Business Partner program unites our industry through an important common interest: protecting and advancing our outdoor heritage,” said Sean Curran, Sportsmen’s Alliance vice president of membership and development. “The Scheels partnership will amplify the conservation and education components of our mission, ensuring the next generation of sportsmen and women will be able to experience all outdoors has to offer. We are thrilled to begin our partnership and look forward to an exciting future between our organizations.”
With the generous support from SCHEELS, the Sportsmen’s Alliance can continue to support, protect and promote the sound scientific wildlife management principles that hunting, fishing and trapping form the cornerstones of in the North American Wildlife Management model.
For more information on SCHEELS, visit their website or Facebook page.
About the Sportsmen’s Alliance: The Sportsmen’s Alliance protects and defends America’s wildlife conservation programs and the pursuits – hunting, fishing and trapping – that generate the money to pay for them. Sportsmen’s Alliance Foundation is responsible for public education, legal defense and research. Its mission is accomplished through several distinct programs coordinated to provide the most complete defense capability possible. Stay connected to Sportsmen’s Alliance: Online, Facebook, Twitter and Instagram.

